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ZoomInfo

The AI platform for go-to-market teams.

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ZoomInfo is a sales tool built by ZoomInfo. It's best for Sales teams and Marketing teams. Pricing is contact. Main alternatives include Northbeam, Salesloft.

Pricing

contact

Audience

Sales teams

Platforms

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About ZoomInfo

ZoomInfo is a go-to-market intelligence platform that provides B2B data, buying signals, and automation to help revenue teams find in-market buyers, build pipeline, and close deals faster. It offers a comprehensive suite of solutions for sales, marketing, and talent acquisition teams.

ZoomInfo is a comprehensive go-to-market (GTM) platform designed to empower sales, marketing, and talent teams with B2B data, AI-driven insights, and automation tools. Built on a foundation of extensive B2B data, ZoomInfo aims to transform signals into actionable pipeline, enabling users to identify and engage with ready-to-buy prospects.

The platform offers a range of solutions, including a company and contact database, an actionable ABM (Account-Based Marketing) platform, and tools for talent sourcing. Key features include AI-powered lead generation, buyer intent tracking, website visitor tracking, sales automation, conversation intelligence, and digital advertising capabilities. ZoomInfo also provides data management tools for CRM enrichment and predictive modeling.

ZoomInfo's GTM Studio unifies data, systems, and teams in an AI-powered canvas, automating workflows and ensuring reps always know the next best action. The platform integrates with various systems, including CRM, marketing tools, and sales systems, to provide a complete view of the market. ZoomInfo Copilot acts as an AI sales agent, providing real-time insights and recommendations.

ZoomInfo targets sales development, account executive, account management, RevOps, and demand generation teams. It is designed to help these teams cut through the noise, focus on high-potential accounts, and increase customer engagement. The platform is also suitable for enterprise organizations seeking transformative solutions and APIs to deliver data across business systems and workflows.

ZoomInfo positions itself as a single source of truth for B2B data, offering global coverage and foundational data and buying signals. It aims to help businesses grow, retain, and win more customers by maximizing rep productivity with clean data and smart automation.

Key Features

Company and contact database
Actionable ABM platform
AI-powered lead generation
Buyer intent tracking
Website visitor tracking
Sales automation
Conversation intelligence
Digital advertising
CRM enrichment
Predictive modeling
GTM Studio for workflow automation
ZoomInfo Copilot AI sales agent
Data management
Global B2B data coverage
Waterfall enrichment

Pricing

contact

ZoomInfo offers flexible packages across a variety of solutions, from B2B contact and company data to premium GTM applications. Contact sales for pricing.

Who is it for?

Best for

  • Companies looking to improve lead generation and prospecting
  • Sales teams needing accurate contact and company data
  • Marketing teams seeking to improve ABM strategies
  • Recruiting teams aiming to find top talent
  • Businesses wanting to automate go-to-market workflows
  • Organizations needing a single source of truth for B2B data

Not ideal for

  • Startups with very limited budgets
  • Companies that do not require B2B data
  • Organizations with no sales or marketing teams

Integrations

CRM systems Marketing tools Sales systems

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