Pocket

Pocket helped millions save articles and discover stories worth reading. It evolved from a read-it-later app into a content curation and recommendation platform after being acquired by Mozilla in 2017. Mozilla invested in building content curation and recommendation capabilities so people everywhere can discover and access high quality web content.

However, Pocket has been phased out as of 2026. The way people save and consume content on the web has evolved, and Mozilla is channeling resources into projects that better match browsing habits today. Discovery also continues to evolve; Pocket helped shape the curated content recommendations you already see in Firefox, and that experience will keep getting better. Meanwhile, new features like Tab Groups and enhanced bookmarks now provide built-in ways to manage reading lists easily.

Mozilla continues with its commitment to high-quality content recommendations in Firefox. They take an “algotorial” approach to curating the best of the web for the millions of users who make Firefox their window to the internet. They use machine learning algorithms to scour the internet for high quality content that will appeal to Firefox’s large and diverse user base, while relying on a human editorial team to provide oversight to ensure that the recommendations on Firefox New Tab are trustworthy, engaging, and high quality.